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The range of health and beauty products available to the public is growing at an incredibly fast rate. Certain shops and department store concessions will offer a huge range of these products for sale and testing.
It is not uncommon to walk into the beauty section of a department store, and see beauticians and assistants standing to offer the latest perfume or product for a free testing. At specific cosmetic concessions, there are also beauticians and make-up artists, who are trained up to offer sample facials or "make-overs".
Sales assistants working in beauty concessions are expected to sell new products and/or treatments to the public, through offering advice, informations and demonstrations of the products.