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Many industries rely on having the most up-to-date and modern technology and software, so that they remain ahead of their field. Technical sales engineers act as the link between these clients and the products, providing pre- and post-sales advice and support on a variety of electronic products.
Technical sales engineers are responsible for maintaining good relationships with a company’s clients, maximising theirs sales and meeting targets. They can work for a variety of different employers, including those specialising in:
The clients are usually non-retail based: local authorities, hospitals, factories and public utility providers. Technical sales engineers will search for new clients, promoting and selling the new products and services. Being a technical sales engineer requires a combination of great salesman skills and extensive knowledge of electrics and electronic technologies.
Tasks of a technical sales engineer might include some of the following:
The job of a technical sales engineer is target-driven, where maximising sales is all-important. Technical sales engineers may also find themselves involved in other aspects of the company, including research, marketing or even designing custom-made products for clients. The daily routine of a technical sales engineer can be quite varied, with their time split between working in the office and visiting clients for meetings or pitches.