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Project managers are fundamental to the smooth planning and execution of projects in all areas. They focus their attention on the objectives of a client in order to manage important elements of a project or projects. They first establish their own objectives for the project before organising time schedules, budgets and cost breakdowns.
When planning, the manager will look at the variables involved in any project; cost, time and quality. It is a common belief that one of the three variables must be compromised in order to satisfy the remaining two. In other words, if a project is to be done quickly and on a small budget, then the quality will suffer. If the client wants the project completed quickly and to a high standard, then it cannot be done on a small budget. If the budget is small and expectations of quality are high, then the project cannot be rushed.
The manager of any project will rarely take part in the actual design, production or development process; they will manage other workers, including programmers, graphic designers, web developers and copywriters to ensure that all involved parties are communicating effectively, all deadlines are being met, budgets are not being exceeded and standards of quality are being adhered to.
If all these run smoothly and in correlation with one another, then there is no reason that a project should suffer any complications.
A project manager must encourage frequent and open communication between all parties. They will often be responsible for maintaining regular contact with the client in order to report progress or discuss any problems.